LinkedIn’s 2025 Algorithm Update Explained (and What to Do Now)

Something just happened on LinkedIn — and it’s changing what you see, who sees you, and how your posts perform.

LinkedIn quietly rolled out 360Brew, its new 150-billion-parameter AI system that powers everything from your feed to your post visibility.
This episode breaks down what that means for your business — in plain English.

You’ll learn:
 ✅ What the 360Brew model actually is and how it “reads” your content
 ✅ Why your profile and your posts must now align for reach
 ✅ What the algorithm rewards (and penalizes) in 2025
 ✅ Real examples of how to fix your content strategy fast

If your LinkedIn reach dropped — or you want to stay ahead of the curve — this episode will help you work with the new AI instead of fighting it.

🎯 Mentioned resource: LinkedInGuidebook.com

Your free guide to optimizing your profile and creating content that connects with both people and the platform’s new AI.

00:00 Introduction to LinkedIn's Algorithm Change

01:40 Understanding LinkedIn's 360 Brew AI

04:41 Adapting Your Profile for Better Visibility

05:12 Practical Posting Tips and Shortcuts

06:39 Actionable Steps for LinkedIn Success

08:47 Do's and Don'ts for LinkedIn Posting

13:52 Recap and Final Tips

14:52 Special Offers and Conclusion

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